How Big of a Check Do You Want to Write to Fear?

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I thought I’d seen it all…

But then I talked to a newer client who was struggling and I wanted to find out what kept him from showing up…

His pain is real:

  • His team was not performing: stuff didn't get done or got done late or badly

  • His NPS had gone way down and customers were dropping off

  • Sales weren't happening as they should and the sales team was becoming more and more entitled

  • The culture felt toxic: backbiting, drama, lots of blaming others

Before he came to us, he’d already done a lot of work and research for how to solve this, but in the end, he kept being stuck on actually EXECUTING on all this stuff. When we started working together the same thing happened. He’d commit to things and then…ghost.

We know that’s one of the most difficult and most important patterns to hack that keep our clients from reaching their dreams so we had to have a very direct heart-to-heart and this is what came out:

He ASSUMED that it wouldn’t work because it hadn’t before, so that was the lens he was looking through for everything—no wonder he wasn’t showing up.

He was cheating himself out of MILLIONS of dollars every month in loss of revenue and loss of opportunity so I had to ask him:

“How big of a check do you want to write to FEAR???”

The process of interrupting the pattern was so amazing, that I did a quick FB Live on just that—and you can check it out here.

He got it. He started doing the work, and guess what…

After a few fits and starts to get into the groove suddenly he could FEEL the momentum and the shift that was occurring in him and his team.

The results were amazing. You might want to check out the video here.

More money, more fun, more impact—that’s what we are going for at all times. Who do YOU have to BE to get there?

Of course, it also takes changing what you DO….

…if you are not 100% certain that you know what to do to get there, you might want to check out the video here.